WHO WE ARE

A brand born from emotion. Grounded in beauty. Crafted with care

Our Story

Anais & Aimée was founded in 2024 by Emmy, with a simple yet soulful vision: to create jewellery that isn’t just worn—but felt. Jewellery that carries meaning, captures emotion, and becomes part of your personal story.

What began as a quiet idea has grown into a brand loved by those who believe beauty should be personal, timeless, and intentional.

From the very beginning, Anais & Aimée set out to design pieces that speak to individuality. Each collection is crafted to reflect grace (Anaïs) and love (Aimée)—the French meanings behind our name, and the essence behind everything we do.

We believe jewellery is more than an accessory. It can anchor a memory, mark a milestone, or simply bring quiet confidence into your everyday life.

Every Anais & Aimée piece is thoughtfully designed and hand-assembled in small batches using natural pearls, gemstones, and S925 silver—often finished in a soft, vintage-inspired gold tone. No two pieces are ever quite the same, just like no two stories are.

Whether you're choosing a gift for someone you love or something meaningful for yourself, our pieces are made to be cherished for years to come.

As we grow, our purpose stays beautifully simple:

To create jewellery with soul—pieces that inspire, honour emotion, and feel as personal as the memories they’re made for.

Community

We are endlessly inspired by the women who wear Anais & Aimée.

From everyday elegance to life’s most meaningful moments, our jewellery lives on through you—your stories, your style, your strength.

We are proud to grow a community rooted in grace, creativity, and self-expression—where each piece becomes more than just adornment, but a part of something shared.

Thank you for being part of our story.

we are about our makers

At Anais & Aimée, quality lives in the details you can’t always see—

the hand-finished clasp, the curve of a pearl, the quiet care in every setting.

Each piece is crafted in small batches, not only to ensure longevity, but to honour the artistry behind it.

Because when something is made with soul, you can feel the difference.

sustainability

At Anais & Aimée, we believe that beauty should never come at the cost of the earth that inspires it.

We are committed to building a more thoughtful future—one handcrafted piece at a time. From responsibly sourced gemstones and pearls to low-impact packaging and mindful production, every choice we make is guided by care, transparency, and purpose.

Our jewellery is made in small batches, not only to reduce waste, but to honour the hands that craft them—and the stories they’re meant to hold.

Because sustainability isn’t just a practice.

It’s a promise—to our planet, to our community, and to you.

Intentional design

Everything we do starts with why

Made with care

We believe in building better

A team with a goal

Real people making great products